Advertising Policy
We accept advertisements for products and services that we deem to be of interest to our viewers and which are in keeping with our editorial policy of patient empowerment, sound science, and medical accuracy.

Editorial Independence
Advertisers are not permitted to influence the editorial content of the web site.

Sponsorship
Sponsorship is a long-term financial commitment to support a selected area of the web site. Sponsorship is noted via a banner image at the top of the sponsored pages. Sponsorship contracts run a minimum of six months to a maximum of one year.  The minimum price for sponsorship is CAD$150 per month per section. The actual price will be determined by the nature of and traffic volume in the section.

Banner Ads
Diabetes Advocacy has over 18000 hits per month reaching people living with Type 1 diabetes throughout Canada and the world. Traffic on this young site is growing each month. Banner ads can appear at the top of all pages. Banner ads must be standard size (728 x 90 or 468 x 60), Flash, GIF or JPEG images. Maximum ad size is 50 KBytes. Animated GIF images are permitted.

Delivery of Ads
All ads are delivered using our in-house advertising engine which does not record any user-specific information about which ads are delivered to whom. Ads are also delivered without browser cookies. We do this to protect the privacy and anonymity of our readers, in keeping with our privacy policy.

Advertising Opportunities
Advertisers may book ads by:

1. Home Page
   Our Home Page ads offer premium advertising space on the top left of the home page and is priced at CAD$150 per month. Only one advertiser for a particular product category will be permitted. Ads placed elsewhere on the home page that are not in the same product category as the top left ad are priced at CAD$125 per month.
2. Exclusive Placement
   Your ad will appear on a targeted page such as the "Blog" or "Products" sections. Exclusive ads are booked on a monthly basis and carry a price of CAD$250 per month for up to four ads in a section with a minimum commitment of six months. Shorter term ads can be placed for a cost of CAD$350 per month subject to editorial approval.
3. General Placement
   Your ad will rotate throughout the site on pages that do not have sponsorships or targeted ads.  All pricing is on a flat rate of CAD$50 per month.

Pricing
All prices listed are net. We do not offer discounts for advertising agencies. We do not deduct advertising agency commissions from our prices. Ad agencies are responsible for the full prices listed here and should add their fee to our prices before presenting a proposal to their client. Pricing for advertising placement may change without notice. Payment must be made in advance of ad delivery. Payment can be made via check or via PayPal for safe and secure credit card transactions.

Artwork
Art and link information must be provided at the time of placement. Ads can be no larger than 50 KBytes.

Exclusions
As a matter of policy, we do not accept advertising for nutritional supplements of any kind or for medical products which lack peer reviewed scientific support. We do not accept advertising for any product sold through multi-level marketing programs or from sales affiliates.

Advertising and Sponsor Inquiry Form
Please cut and paste the following details and send to webmaster@diabetesadvocacy.com

Name:

Email:

Telephone:

Company:

I am most interested in: Exclusive placement of ads, general placement of ads, Other.

Describe the product or service you wish to advertise:

We reserve the exclusive right to decline ads and sponsors that are inconsistent with the editorial policy of the web site.